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Why Giant?

Made In House


Giant owns its own factories and aluminum foundry. By cutting out the middle man, Giant offers high-performance bicycles with exceptional value.

Every Step Giant

From producing raw materials to proprietary manufacturing, Giant controls the process every step of the way. Your bike is guided by hundreds of expert hands and inspections, guaranteeing unsurpassed quality.

Decades of Innovation

Since Giant launched in 1972, it has pioneered award-winning new technologies that have changed cycling. From compact frame geometry to Maestro suspension to advanced composite development, Giant has led the pack.


Professionally Tested

Giant incorporates feedback from world-class athletes in its design and development process. Their valuable insights help create the ultimate cycling experience for riders of all skill levels.

Bikes For The World

Giant makes bikes and gear for all riders and every stage of one’s cycling journey. From toddlers to world champions, any rider and every member of the family can enjoy the ride.

All Women Welcome

Shrink it and pink it? Never! Since 2008, Liv has offered bicycles designed for women, by women utilizing a “fit, form and function” development process for the best fit and performance possible.

Your E-Bike Resource

Giant has been producing E-bikes since the 1990s. From commuter and city bikes to high-performance road and mountain E-bikes, Giant’s unrivaled expertise results in a smart, natural and powerful E-bike experience.

All About You

Giant ensures bikes purchased online are built and fit by knowledgeable specialists at your local bike shop.

Passion Filled

Giant products are now sold in more than 12,000 retail stores and in more than 80 countries worldwide. At its heart Giant is motivated by a love of cycling, and is committed to local markets everywhere, offering demos, events, ambassadors and retailers dedicated to the spirit of cycling.